Music Go Round Franchise Review 2025: Costs, Fees, News, Average Revenues and/or Profits

Music Go Round is a chain of stores buying and selling used musical instruments and associated gear, part of the Winmark Corporation’s portfolio of five used goods chains. As part of this larger corporation, Music Go Round benefits from a business model that’s been refined across multiple sectors and hundreds of stores and that’s reflected in the slick simplicity of its offering.

Goods are offered both in store and online so that specialized products can reach their natural audience. In store purchases are made simple to keep stock flowing and maintain positive relationships with sellers who are likely to be buyers on another day, or even the same one. A rewards program gives regular customers discounts, promotions, and store events.

As well as a route into music retail for musicians eager to make money off their passion, it’s a way into the broader used goods market thanks to the contacts it provides with Winmark. It’s common for franchisees to build empires across these affiliated brands, so Music Go Round can be a way to make a living off your passion for the musical niche or it can be a route into a far larger retail experience.

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In this exclusive Franchise Chatter FDD Talk post, you’ll learn the following:

Section I – Estimated initial investment (franchise costs) for a Music Go Round franchise, based on Item 7 of the company’s 2025 FDD

Section II – Initial franchise fee, royalty fee, and marketing fee for a Music Go Round franchise, based on Items 5 and 6 of the company’s 2025 FDD

Section III – Number of franchised and company-owned Music Go Round outlets at the start of the year and the end of the year for 2022, 2023, and 2024, based on Item 20 of the company’s 2025 FDD

Section IV – News updates on the Music Go Round franchise opportunity

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Section V – Presentation and analysis of Music Go Round’s financial performance representations (average revenues and/or profits), based on Item 19 of the company’s 2025 FDD, including information on the:

2024 average, median, high, and low gross sales and average and median gross profit for the 34 franchised Music Go Round Stores in the United States that had been in operation by the same franchisee or owners for the 12-month period ended December 28, 2024, grouped by year opened (2023, 2022, 2021, 2020, 2019, and 2018 and prior)

2024 average, median, high, and low gross sales and average and median gross profit for the first, second, third, and fourth quartiles of the 34 franchised Music Go Round Stores in the United States that had been in operation by the same franchisee or owners for the 12-month period ended December 28, 2024

number and percentage of franchised Music Go Round Stores in the United States that had been in operation by the same franchisee or owners for the 12-month period ended December 28, 2024, grouped by range of gross sales ($0 to $250,000; $250,001 to $500,000; $500,001 to $1,000,000; $1,000,001 to $2,000,000; $2,000,001 to $3,000,000; and greater than $3,000,000)

Section VI – Key ratios, comparables, computations, and analyses for the Music Go Round franchise opportunity (exclusive content for Platinum subscribers)

Section I – Music Go Round Franchise Costs

Music Go Round franchise costs, based on Item 7 of the company’s 2025 FDD:

Initial Franchise Fee: $25,000
Fixtures and Supplies: $25,000 to $35,000
Signs: $11,000 to $16,000
Security System and/or Cameras: $1,500 to $4,000
Point-of-Sale (POS) System: $18,050 to $22,000
Leasehold Improvements: $9,000 to $11,000
Build-Out: $30,000 to $45,000
Deposits and Business Licenses: $5,000 to $15,000
Opening Inventory: $120,000 to $130,000
Miscellaneous Pre-Opening Expenses: $35,000 to $50,000
Rent – First 3 Months: $17,500 to $27,500
Additional Funds – 3 Months: $40,000 to $50,000
Total Estimated Music Go Round Franchise Costs: $337,050 to $430,500

Section II – Music Go Round’s Initial Franchise Fee, Royalty Fee, and Marketing Fee

Music Go Round’s initial franchise fee, royalty fee, and marketing fee, based on Items 5 and 6 of the company’s 2025 FDD:

Initial Franchise Fee: $25,000
Continuing Fee: 4% of Gross Sales
Marketing Fee: $1,500 per year
Cooperative Advertising: maximum amount is 5% of Gross Sales
Local Marketing Expenses: minimum amount, when combined with cooperative advertising expenses, is 5% of Gross Sales
Advertising Fee: if Winmark imposes this fee, you will pay up to 2% of Gross Sales

Section III – Number of Franchised and Company-Owned Music Go Round Outlets

Franchised

2022

Outlets at the Start of the Year: 37
Outlets at the End of the Year: 37
Net Change: 0

2023

Outlets at the Start of the Year: 37
Outlets at the End of the Year: 37
Net Change: 0

2024

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Outlets at the Start of the Year: 37
Outlets at the End of the Year: 34
Net Change: -3

Company-Owned

2022

Outlets at the Start of the Year: 0
Outlets at the End of the Year: 0
Net Change: 0

2023

Outlets at the Start of the Year: 0
Outlets at the End of the Year: 0
Net Change: 0

2024

Outlets at the Start of the Year: 0
Outlets at the End of the Year: 0
Net Change: 0

Section IV – News Updates on the Music Go Round Franchise

From the Corporate World to Music Go Round: This Franchisee’s Love for Business

Music Go Round Did Not Rank on Entrepreneur’s 2025 Franchise 500 List

Section V – Financial Performance Representations (Average Revenues and/or Profits) for the Music Go Round Franchise (Item 19, 2025 FDD)

The following is a financial performance representation titled “Music Go Round Statement of Average Annual Sales and Gross Profit.”

The gross profit figures in this Item 19 do reflect the cost of sales but do not reflect the operating expenses that must be deducted from the gross profit figures to obtain your net income or profit.

The following statement of average annual sales and gross profits includes annual gross sales and gross profits as reported by the 34 franchised Music Go Round Stores located in the United States that commenced operations during the years 1996 through 2023, and were not transferred during 2024. This represents a subset of the 34 Music Go Round Stores in the United States that were open and operating as of December 28, 2024.

This statement includes information from only those franchised Music Go Round Stores located in the United States that had been in operation by the same franchisee or owners for the 12-month period ended December 28, 2024.

No other franchised Music Go Round Stores are included in this statement due to insufficient history of operations (not in operation for the 12-month period ended December 28, 2024 or transferred during this period).

There were 34 franchised Music Go Round Stores which had been in operation by the same franchisee or owners for the 12-month period ended December 28, 2024. All 34 Stores are reflected in the average.

No Stores closed in 2024 after being open less than 12 months.

Part 1 – Statement of Average Gross Sales and Gross Profit of the 34 Franchised Music Go Round Stores for the Fiscal Year Ended December 28, 2024

Year Opened – 2023

Number of Stores Reported: 1
Number and Percentage of Stores Attaining or Exceeding Average Gross Sales: 1/100%
Number and Percentage of Stores Attaining or Exceeding Average Gross Profit: 1/100%
2024 Average Gross Sales: $1,958,335
2024 Median Gross Sales: $1,958,335
2024 Average Gross Profit: $935,105
2024 Median Gross Profit: $935,105
Average Gross Profit Percentage: 47.75%
Sales Range: $1,958,335 to $1,958,335

Year Opened – 2022

Number of Stores Reported: 1
Number and Percentage of Stores Attaining or Exceeding Average Gross Sales: 0/0%
Number and Percentage of Stores Attaining or Exceeding Average Gross Profit: 0/0%
2024 Average Gross Sales: $914,542
2024 Median Gross Sales: $914,542
2024 Average Gross Profit: $486,262
2024 Median Gross Profit: $486,262
Average Gross Profit Percentage: 53.17%
Sales Range: $914,542 to $914,542

Year Opened – 2021

Number of Stores Reported: 1
Number and Percentage of Stores Attaining or Exceeding Average Gross Sales: 0/0%
Number and Percentage of Stores Attaining or Exceeding Average Gross Profit: 0/0%
2024 Average Gross Sales: $514,320
2024 Median Gross Sales: $514,320
2024 Average Gross Profit: $271,767
2024 Median Gross Profit: $271,767
Average Gross Profit Percentage: 52.84%
Sales Range: $514,320 to $514,320

Year Opened – 2020

Number of Stores Reported: 3
Number and Percentage of Stores Attaining or Exceeding Average Gross Sales: 1/33%
Number and Percentage of Stores Attaining or Exceeding Average Gross Profit: 1/33%
2024 Average Gross Sales: $1,123,751
2024 Median Gross Sales: $821,931
2024 Average Gross Profit: $536,578
2024 Median Gross Profit: $369,129
Average Gross Profit Percentage: 47.75%
Sales Range: $476,079 to $2,073,243

Year Opened – 2019

Number of Stores Reported: 2
Number and Percentage of Stores Attaining or Exceeding Average Gross Sales: 0/0%
Number and Percentage of Stores Attaining or Exceeding Average Gross Profit: 0/0%
2024 Average Gross Sales: $923,684
2024 Median Gross Sales: $923,684
2024 Average Gross Profit: $414,938
2024 Median Gross Profit: $414,938
Average Gross Profit Percentage: 44.92%
Sales Range: $742,677 to $1,104,691

Year Opened – 2018 and Prior

Number of Stores Reported: 26
Number and Percentage of Stores Attaining or Exceeding Average Gross Sales: 11/42%
Number and Percentage of Stores Attaining or Exceeding Average Gross Profit: 13/50%
2024 Average Gross Sales: $1,511,183
2024 Median Gross Sales: $1,325,853
2024 Average Gross Profit: $734,593
2024 Median Gross Profit: $663,138
Average Gross Profit Percentage: 48.61%
Sales Range: $282,719 to $3,774,148

Total

Number of Stores Reported: 34
Number and Percentage of Stores Attaining or Exceeding Average Gross Sales: 13/38%
Number and Percentage of Stores Attaining or Exceeding Average Gross Profit: 15/44%
2024 Average Gross Sales: $1,408,723
2024 Median Gross Sales: $1,115,849
2024 Average Gross Profit: $683,299
2024 Median Gross Profit: $529,120
Average Gross Profit Percentage: 48.50%

None of the reporting Stores opened in 2016.

“Gross Sales” means all revenues the franchisee receives from the sale of goods and services, whether by cash or by check, credit card or trade, in connection with the Store, less sales tax and customer refunds and returns.

Average Gross Profit equals Gross Sales less Cost of Goods Sold. Gross Profit does not reflect any expenses related to the operation of a Music Go Round Store other than Cost of Goods Sold.

Part 2 – Statement of Sales Ranges by Quartile for the 34 Franchised Music Go Round Stores Open on December 28, 2024 That Had Been in Operation for at Least 12 Months by the Same Franchisee or Owners for the 12-Month Period Ended December 28, 2024

Quartile refers to that portion of the total number of Stores open that represents 25%. For example, the first Quartile identifies those Stores that were in the top 25% of all Stores in Gross Sales.

1st Quartile

Number of Stores: 8
2024 Gross Sales Range by Quartile: $2,073,243 to $3,774,148
2024 Quartile Average Gross Sales: $2,621,486
2024 Quartile Median Gross Sales: $2,279,093
Number and Percentage of Stores Attaining or Exceeding Quartile Average Gross Sales: 3/38%
2024 Quartile Average Gross Profit: $1,255,763
2024 Quartile Median Gross Profit: $1,132,344
Number and Percentage of Stores Attaining or Exceeding Quartile Average Gross Profit: 3/38%
Quartile Average Gross Profit Percentage: 47.90%

2nd Quartile

Number of Stores: 8
2024 Gross Sales Range by Quartile: $1,266,641 to $1,958,335
2024 Quartile Average Gross Sales: $1,591,041
2024 Quartile Median Gross Sales: $1,627,773
Number and Percentage of Stores Attaining or Exceeding Quartile Average Gross Sales: 5/63%
2024 Quartile Average Gross Profit: $792,528
2024 Quartile Median Gross Profit: $799,081
Number and Percentage of Stores Attaining or Exceeding Quartile Average Gross Profit: 4/50%
Quartile Average Gross Profit Percentage: 49.81%

3rd Quartile

Number of Stores: 9
2024 Gross Sales Range by Quartile: $821,931 to $1,127,007
2024 Quartile Average Gross Sales: $973,573
2024 Quartile Median Gross Sales: $940,897
Number and Percentage of Stores Attaining or Exceeding Quartile Average Gross Sales: 4/44%
2024 Quartile Average Gross Profit: $462,881
2024 Quartile Median Gross Profit: $474,134
Number and Percentage of Stores Attaining or Exceeding Quartile Average Gross Profit: 5/56%
Quartile Average Gross Profit Percentage: 47.54%

4th Quartile

Number of Stores: 9
2024 Gross Sales Range by Quartile: $282,719 to $747,554
2024 Quartile Average Gross Sales: $603,800
2024 Quartile Median Gross Sales: $695,963
Number and Percentage of Stores Attaining or Exceeding Quartile Average Gross Sales: 5/56%
2024 Quartile Average Gross Profit: $297,767
2024 Quartile Median Gross Profit: $334,450
Number and Percentage of Stores Attaining or Exceeding Quartile Average Gross Profit: 5/56%
Quartile Average Gross Profit Percentage: 49.32%

Part 3 – Number of Stores, Average and Median Gross Sales, Lowest and Highest Gross Sales Amount in Each Range, and Percentage of Total Number of Stores That Fell Within Certain Ranges of Gross Sales for 2024

Based on information reported by the 34 Music Go Round Stores which had been in operation by the same franchisee or owner for the 12-month period ended December 28, 2024, the following chart sets forth the number of Stores, average and median Gross Sales, the lowest and highest Gross Sales amount in each range, and the percentage of total number of Stores that fell within certain ranges of Gross Sales for 2024:

2024 Range of Gross Sales: $0 to $250,000

Number of Stores Falling Within Range: 0
Average Gross Sales for Stores Within Range: 0
Number and Percent of Stores Attaining or Exceeding Average Gross Sales for Stores Within Range: 0/0%
Gross Sales for Lowest Store Within Range: 0
Gross Sales for Highest Store Within Range: 0
Median Gross Sales for Stores Within Range: 0
Percent of Total Number of Stores (34) Within Range: 0%

2024 Range of Gross Sales: $250,001 to $500,000

Number of Stores Falling Within Range: 2
Average Gross Sales for Stores Within Range: $379,399
Number and Percent of Stores Attaining or Exceeding Average Gross Sales for Stores Within Range: 1/50%
Gross Sales for Lowest Store Within Range: $282,719
Gross Sales for Highest Store Within Range: $476,079
Median Gross Sales for Stores Within Range: $379,399
Percent of Total Number of Stores (34) Within Range: 5.88%

2024 Range of Gross Sales: $500,001 to $1,000,000

Number of Stores Falling Within Range: 12
Average Gross Sales for Stores Within Range: $760,352
Number and Percent of Stores Attaining or Exceeding Average Gross Sales for Stores Within Range: 5/42%
Gross Sales for Lowest Store Within Range: $512,607
Gross Sales for Highest Store Within Range: $940,897
Median Gross Sales for Stores Within Range: $745,116
Percent of Total Number of Stores (34) Within Range: 35.29%

2024 Range of Gross Sales: $1,000,001 to $2,000,000

Number of Stores Falling Within Range: 12
Average Gross Sales for Stores Within Range: $1,420,139
Number and Percent of Stores Attaining or Exceeding Average Gross Sales for Stores Within Range: 5/42%
Gross Sales for Lowest Store Within Range: $1,004,699
Gross Sales for Highest Store Within Range: $1,958,335
Median Gross Sales for Stores Within Range: $1,392,939
Percent of Total Number of Stores (34) Within Range: 35.29%

2024 Range of Gross Sales: $2,000,001 to $3,000,000

Number of Stores Falling Within Range: 6
Average Gross Sales for Stores Within Range: $2,279,129
Number and Percent of Stores Attaining or Exceeding Average Gross Sales for Stores Within Range: 2/33%
Gross Sales for Lowest Store Within Range: $2,073,243
Gross Sales for Highest Store Within Range: $2,682,680
Median Gross Sales for Stores Within Range: $2,245,461
Percent of Total Number of Stores (34) Within Range: 17.65%

2024 Range of Gross Sales: Greater Than $3,000,000

Number of Stores Falling Within Range: 2
Average Gross Sales for Stores Within Range: $3,648,555
Number and Percent of Stores Attaining or Exceeding Average Gross Sales for Stores Within Range: 1/50%
Gross Sales for Lowest Store Within Range: $3,522,961
Gross Sales for Highest Store Within Range: $3,774,148
Median Gross Sales for Stores Within Range: $3,648,555
Percent of Total Number of Stores (34) Within Range: 5.88%

These results relate to specific Music Go Round Stores located in the United States.

Some Stores have sold or earned these amounts. Your individual results may differ. There is no assurance that you will sell or earn as much.

Section VI – Music Go Round Franchise Ratios, Comparables, Computations, and Analyses (Exclusive Content for Platinum Subscribers) ⬇️

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