Ambrosio’s Take
TruBlue Home Service Ally targets two underserved needs simultaneously – home maintenance for busy adults and safety modifications for seniors aging in place – which gives it a built-in demographic tailwind as the U.S. population continues to age. What stands out in the 2026 FDD is the growth trajectory: average gross revenues have increased 18.6% in 2025 on top of 15.5% in 2024, and the system added a net 31 outlets last year, the strongest expansion in the three years of data disclosed. At a total initial investment of $70,050 to $96,400, this is one of the lowest entry points I’ve reviewed in the home services category, which lowers the bar for getting in – but with first quartile franchisees averaging $845,486 against a fourth quartile average of $213,744, execution clearly matters far more than the cost of entry.
Ambrosio’s Take is a new feature on all Franchise Chatter FDD Talk posts based on the 2026 FDD.
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Section I – Estimated initial investment (franchise costs) for a TruBlue Home Service Ally franchise, based on Item 7 of the company’s 2026 FDD
Section II – Initial franchise fee, royalty fee, and marketing fee for a TruBlue Home Service Ally franchise, based on Items 5 and 6 of the company’s 2026 FDD
Section III – Number of franchised and company-owned TruBlue Home Service Ally outlets at the start of the year and the end of the year for 2023, 2024, and 2025, based on Item 20 of the company’s 2026 FDD
Section IV – News updates on the TruBlue Home Service Ally franchise opportunity
Section V – Presentation and analysis of TruBlue Home Service Ally’s financial performance representations (average revenues and/or profits), based on Item 19 of the company’s 2026 FDD, including information on the:
- 2025 average, median, highest, and lowest gross revenues, by quartile, for the 42 TruBlue Home Service Ally franchise units that were open for at least one year as of December 31, 2025 under continuous ownership, who operated on a full time basis with a handyman on staff, and who reported gross revenue from January 1, 2025 through December 31, 2025
- 2025 average, median, highest, and lowest gross revenues for the 8 TruBlue Home Service Ally owners of first location that were operating for their first full year in 2025
Section VI – Key ratios, comparables, computations, and analyses for the TruBlue Home Service Ally franchise opportunity (exclusive content for Platinum subscribers)
"If I were considering buying a franchise today, checking territory availability would be one of my first steps — yet most buyers leave it until last." — Ambrosio, Franchise Chatter
🎯Find Best-Fit Franchises Still Available in Your Target Area (Free Tool)
When I owned a UPS Store, I learned firsthand how much your ZIP code shapes your outcome. I sold my store at a premium because my territory was in a high-value area. The best areas go first, and once they're gone, they're gone. Enter your ZIP code, and a territory specialist will walk you through the franchises still available near you, drawing on information that isn't publicly accessible — saving you months of wasted research.Section I – TruBlue Home Service Ally Franchise Costs
- TruBlue Home Service Ally franchise costs, based on Item 7 of the company’s 2026 FDD:
- Initial Franchise Fee: $49,900
- Furniture and Office Equipment: $500 to $1,000
- Tools and Equipment: $3,000 to $5,000
- Computer System: $1,500 to $4,000
- Travel and Living Expenses While Training: $1,250 to $2,500
- Initial Telephones, Call Center Answering Service, Bank and Other Deposits: $500 to $1,000
- Grand Opening Promotion: $3,000 to $4,000
- Real Estate and Improvements: no amount specified
- Licenses, Senior Home Safety Certification: $400 to $1,000
- Limited Liability Entity: $500 to $1,000
- Insurance: $1,500 to $5,000
- Additional Funds for 3 Months: $8,000 to $20,000
- Vehicle: $0 to $2,000
- Total Estimated TruBlue Home Service Ally Franchise Costs: $70,050 to $96,400
Section II – TruBlue Home Service Ally’s Initial Franchise Fee, Royalty Fee, and Marketing Fee
- TruBlue Home Service Ally’s initial franchise fee, royalty fee, and marketing fee, based on Items 5 and 6 of the company’s 2026 FDD:
- Initial Franchise Fee: $49,900
- Royalty: 6% of Gross Revenues; $500 monthly minimum for 12 months; $1,000 monthly minimum thereafter
- National Branding Fee: greater of 2% of Gross Revenues or $500 per month
- Local Cooperative Advertising: currently not applicable; up to 3% of your Gross Revenues unless a majority of the cooperative members agree on a higher contribution
Section III – Number of Franchised and Company-Owned TruBlue Home Service Ally Outlets
Franchised
2023
- Outlets at the Start of the Year: 84
- Outlets at the End of the Year: 94
- Net Change: +10
2024
- Outlets at the Start of the Year: 94
- Outlets at the End of the Year: 104
- Net Change: +10
2025
- Outlets at the Start of the Year: 104
- Outlets at the End of the Year: 135
- Net Change: +31
Company-Owned
2023
- Outlets at the Start of the Year: 0
- Outlets at the End of the Year: 0
- Net Change: 0
2024
- Outlets at the Start of the Year: 0
- Outlets at the End of the Year: 0
- Net Change: 0
2025
"No time to attend live? Register now and we'll send you the full recording the next day." — Ambrosio, Franchise Chatter
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Every month we feature 6 standout franchises that could be the opportunity you've been looking for — each evaluated on disclosed financials and matched to the type of buyer most likely to succeed with it. You'll walk away knowing exactly how to analyze franchise fit. Join us live on September 29 at 6PM EST, or receive the recording the next day. Reserve your spot here.- Outlets at the Start of the Year: 0
- Outlets at the End of the Year: 0
- Net Change: 0
Section IV – News Updates on the TruBlue Home Service Ally Franchise
Section V – Financial Performance Representations (Average Revenues and/or Profits) for the TruBlue Home Service Ally Franchise (Item 19, 2026 FDD)
- Presented below are historic Gross Revenue figures for certain franchised TruBlue business outlets for the one-year period ending December 31, 2025. The data presented is by quartile and then cumulatively. Only data from franchise units that were open for at least one year as of December 31, 2025 under continuous ownership, who operated on a full time basis with a handyman on staff, and who reported Gross Revenue from January 1, 2025 through December 31, 2025 are included.
- There were 135 TruBlue franchises (each franchise consists of a single franchise territory) in operation as of December 31, 2025, which were owned by 108 franchise owners. Of those, 42 franchise owners had units open for at least one year under continuous ownership, were operated on a full time basis with a handyman on staff, and reported Gross Revenue from January 1, 2025 through December 31, 2025. Forty one franchises are excluded from the below table because they opened in 2025.
Gross Revenues by Quartile
First Quartile of Franchisees – Year Ending 12/31/25
- High Gross Revenues: $1,848,303
- Low Gross Revenues: $501,720
- Average Gross Revenues: $845,486
- Median Gross Revenues: $744,420
- Percentage of Franchisees That Attained or Surpassed Average Gross Revenues: 30%
- Number of Franchisees: 10
Second Quartile of Franchisees – Year Ending 12/31/25
- High Gross Revenues: $483,473
- Low Gross Revenues: $357,783
- Average Gross Revenues: $422,903
- Median Gross Revenues: $432,115
- Percentage of Franchisees That Attained or Surpassed Average Gross Revenues: 50%
- Number of Franchisees: 10
Third Quartile of Franchisees – Year Ending 12/31/25
- High Gross Revenues: $357,029
- Low Gross Revenues: $267,797
- Average Gross Revenues: $305,902
- Median Gross Revenues: $309,187
- Percentage of Franchisees That Attained or Surpassed Average Gross Revenues: 55%
- Number of Franchisees: 11
Fourth Quartile of Franchisees – Year Ending 12/31/25
- High Gross Revenues: $267,666
- Low Gross Revenues: $75,157
- Average Gross Revenues: $213,744
- Median Gross Revenues: $232,997
- Percentage of Franchisees That Attained or Surpassed Average Gross Revenues: 55%
- Number of Franchisees: 11
Cumulative Franchisees – Year Ending 12/31/25
- High Gross Revenues: $1,848,303
- Low Gross Revenues: $75,157
- Average Gross Revenues: $438,095
- Median Gross Revenues: $347,879
- Percentage of Franchisees That Attained or Surpassed Average Gross Revenues: 36%
- Number of Franchisees: 42
Owners of 1st Location That Were Operating for Their First Full Year in 2025 – Year Ending 12/31/24
- High Gross Revenues: $768,256
- Low Gross Revenues: $204,769
- Average Gross Revenues: $382,174
- Median Gross Revenues: $337,843
- Percentage of Franchisees That Attained or Surpassed Average Gross Revenues: 25%
- Number of Franchisees: 8
- The preceding data has been extracted from financial reports submitted by TruBlue Home Service Ally franchisees.
- For purposes of this Item 19, “Gross Revenue” means the total of all income arising from the operation of the franchised business, whether cash or credit. It is recognized on an accrual basis and regardless of collection, which means that a franchisee’s Gross Revenue for any period represents how much a franchisee billed its clients during the period, not how much the franchisee received.
- Gross Revenue does not include the amount of refunds and discounts made to clients, or the amount of sales or excise taxes that are separately stated and that the franchisee is required to and does collect from clients and pays to the appropriate taxing authority.
- The Gross Revenue figures do not reflect the costs of sales, other operating expenses, or other costs or expenses that must be deducted from Gross Revenue to obtain your net income or profit. Those expenses include fees you are required to pay TruBlue Home Service Ally under the terms of your franchise agreement, such as royalties and national branding contributions.
- Some outlets have sold this amount. Your individual results may differ. There is no assurance that you’ll sell as much.
Section VI – TruBlue Home Service Ally Franchise Ratios, Comparables, Computations, and Analyses (Exclusive Content for Platinum Subscribers) ⬇️
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