In this exclusive Franchise Chatter FDD Talk post, you’ll learn the following:
Section I – Estimated initial investment (franchise costs) for a Varsity Zone franchise, based on Item 7 of the company’s 2025 FDD
Section II – Initial franchise fee, royalty fee, and marketing fee for a Varsity Zone franchise, based on Items 5 and 6 of the company’s 2025 FDD
"I've seen too many serious franchise buyers fall in love with a brand only to discover their territory is gone by the time they contact the franchisor. This tool was built to prevent exactly that." — Ambrosio, Franchise Chatter
⏳Find Out Which Franchises Are Still Available in Your Area Before It's Too Late
Most franchise buyers spend months researching brands and building excitement — unaware that their preferred territory could be snapped up at any moment. By the time they contact the franchisor, their preferred territory may already be taken. Enter your ZIP code — a territory specialist will verify exactly which franchises are still available right where you want to be.Section III – Number of franchised and company-owned Varsity Zone outlets at the start of the year and the end of the year for 2022, 2023, and 2024, based on Item 20 of the company’s 2025 FDD
Section IV – News updates on the Varsity Zone franchise opportunity
Section V – Presentation and analysis of Varsity Zone’s financial performance representations (average revenues and/or profits), based on Item 19 of the company’s 2025 FDD, including information on the:
- 2024 gross sales for the Varsity Zone Founder Business, which has operated an HVAC installation and repair business in southwest Florida since 2021
- 2024 gross profit percentage for the Varsity Zone Founder Business, which has operated an HVAC installation and repair business in southwest Florida since 2021
Section VI – Key ratios, comparables, computations, and analyses for the Varsity Zone franchise opportunity (exclusive content for Platinum subscribers)
Section I – Varsity Zone Franchise Costs
- Varsity Zone franchise costs, based on Item 7 of the company’s 2025 FDD:
- Initial Fee: $59,500
- Insurance (90 days): $5,000 to $7,500
- Tuition Fee: $4,995
- Travel and Living Expenses While Training: $1,500 to $3,500
- Emerging Business Academy: $9,995
- Opening Package: $5,000 to $6,500
- Initial Inventory Package: $5,000 to $7,500
- Rent and Utilities (90 days): $7,000 to $15,000
- Vehicles: $35,547 to $40,880
- Licenses, Certificates, and Permits: $0 to $5,000
- Professional Fees: $1,000 to $10,500
- Technology Fee: $3,300
- Special Software Fee: $900
- Contact Center Fee: $1,200 to $3,500
- Dues and Subscriptions: $0 to $1,000
- Leasehold Improvements: $0 to $5,000
- Brand Marketing Fee: $15,500
- Initial Marketing Expenditure and Local Advertising Expenditure (90 days): $20,000
- Digital Management Fee: $1,500
- Accounting Services Fee: $2,109
- ZeePartnerships Fee: $5,000
- Additional Funds (90 days): $20,000 to $40,000
- Total Estimated Varsity Zone Franchise Costs: $204,046 to $268,679
Section II – Varsity Zone’s Initial Franchise Fee, Royalty Fee, and Marketing Fee
- Varsity Zone’s initial franchise fee, royalty fee, and marketing fee, based on Items 5 and 6 of the company’s 2025 FDD:
- Initial Fee: $59,500
- Royalty Fee: the greater of (i) Royalty Percentage of Gross Revenues ($0 to $1,000,000 of YTD gross revenue: 5% of gross revenue; $1,000,001 to $3,000,000 of YTD gross revenue: 4% of gross revenue; $3,000,001 and above of YTD gross revenue: 3% of gross revenue); or (ii) the Minimum Royalty Fee ($500 per month for the period beginning on the one-year anniversary of the Effective Date and continuing through the remainder of the Term)
- Brand Fund Contribution: currently not assessed
- Local Advertising Deficiency: payable only if you fail to perform the Local Advertising Expenditure Requirement. You are required to spend at least $20,000 within the first 90 days of commencing operations on Initial Marketing Expenditure Requirement. Thereafter on a monthly basis, the greater of either: (i) $2,000 per month; or (ii) 5% of your monthly Gross Revenues Collected, on Local Advertising Expenditure Requirement.
- Brand Marketing Fee: the then-current Brand Marketing Fee; currently, the Brand Marketing Fee is $15,500
- Digital Management Fee: the then-current Digital Management Fee; currently, $500 per month
Section III – Number of Franchised and Company-Owned Varsity Zone Outlets
Franchised
2022
- Outlets at the Start of the Year: 0
- Outlets at the End of the Year: 0
- Net Change: 0
2023
- Outlets at the Start of the Year: 0
- Outlets at the End of the Year: 0
- Net Change: 0
2024
"If I were considering buying a franchise today, checking territory availability would be one of my first steps — yet most buyers leave it until last." — Ambrosio, Franchise Chatter
🎯Find Best-Fit Franchises Still Available in Your Target Area (Free Tool)
When I owned a UPS Store, I learned firsthand how much your ZIP code shapes your outcome. I sold my store at a premium because my territory was in a high-value area. The best areas go first, and once they're gone, they're gone. Enter your ZIP code, and a territory specialist will walk you through the franchises still available near you, drawing on information that isn't publicly accessible — saving you months of wasted research.- Outlets at the Start of the Year: 0
- Outlets at the End of the Year: 6
- Net Change: +6
Company-Owned
2022
- Outlets at the Start of the Year: 0
- Outlets at the End of the Year: 0
- Net Change: 0
2023
- Outlets at the Start of the Year: 0
- Outlets at the End of the Year: 0
- Net Change: 0
2024
- Outlets at the Start of the Year: 0
- Outlets at the End of the Year: 0
- Net Change: 0
Section IV – News Updates on the Varsity Zone Franchise
Section V – Financial Performance Representations (Average Revenues and/or Profits) for the Varsity Zone Franchise (Item 19, 2025 FDD)
- This Item 19 discloses certain historical financial performance information for one franchise, owned and operated by Varsity Zone’s founder Philip Crutchfield. The history of this Founder Business is disclosed below.
The Founder Business
- On December 14, 2023, HPB HVAC LLC purchased certain assets from Amped Services Plus, Inc., a Florida corporation owned by the Founder Philip Crutchfield (“the Founder Business”). The Founder Business has operated an HVAC installation and repair business in southwest Florida since 2021, under the proprietary marks: “Amped Services”, “Amped Services Heating and Cooling”, “Amped Air”, and “Amped Services Plus”.
- The Founder Business entered into franchise agreements with Varsity Zone and rebranded to a Varsity Zone Franchised Business in May 2024. The Founder Business serves as Varsity Zone’s flagship outlet and served as the base from which the franchisor created the franchise model offered under the Disclosure Document.
- The Founder Business offers substantially similar products and services as the business you will operate under the Varsity Zone trademark.
- The Founder Business was in operation for the entirety of the 2024 calendar year (the “Measurement Period”). During the Measurement Period, the Founder Business operated a business substantially similar to the franchised business offered under the Disclosure Document in an area that would encompass approximately six Protected Territories.
- This Item sets forth historical Gross Sales and operating results for the Founder Business during the Measurement Period. Varsity Zone obtained these figures from information provided by the Founder Business to Varsity Zone through its software program for the Measurement Period.
- Franchisees are not required to use generally accepted accounting principles when reporting these figures.
- Part 1 sets forth Gross Sales of the Founder Business during the Measurement Period.
- Part 2 sets forth the gross profit percentage of the Founder Business during the Measurement Period.
Part 1 – Gross Sales
- Gross Sales: $1,379,367.00
- “Gross Sales” is defined as total revenue less sales tax, discounts, allowances, and returns during the stated calendar year, as reported to Varsity Zone by the Founder Business.
- The financial information presented in this Item 19 does not disclose any cost, expense, or profit information. You will incur costs and expenses in launching and operating your Varsity Zone Business and there is no guarantee that your Varsity Zone Business will be profitable.
Part 2 – Gross Profit Percentage
- The Founder Business reported sales and cost of goods sold into the software tool to provide estimates to its customers. According to the data reflected in the software during the Measurement Period, the average gross profit percentage was 49.09%.
- Gross profit was determined by taking sales less the cost of labor, materials, and costs directly related to the job as reported to Varsity Zone by the Founder Business via the proprietary reporting software.
- Gross profit percentage is determined by dividing gross profit by the Gross Sales to arrive at a percentage.
- Varsity Zone has not independently verified this amount.
- Gross profit may vary from this average, depending upon the number and nature of competitors in your area, the pricing in your market, your abilities and efforts, the type of HVAC services sold, and several other factors.
- In addition to the cost of goods sold, you will also incur other expenses that are not included in this calculation, such as monthly payments (lease or financing) for the required vehicle(s), labor costs for anyone you hire, rent for office/warehouse space (especially if you do not work out of your home), telephone and other utility expenses, automobile, general liability, and other types of insurance, royalties and advertising expenses, federal, state and local taxes, and financing expenses if you finance any part of your investment.
- You may also incur other expenses, depending upon the manner in which you operate the business. You should consult with your advisors and with other business owners concerning the other types and amounts of expenses you will incur. The Item 19 historical financial performance representation included in this Item includes certain reported performance information reported by the Founder Business during the 2024 calendar year only.
- The financial information presented in this Item 19 does not disclose any cost, expense, or profit information.
- Some outlets have earned this amount. Your individual results may differ. There is no assurance you’ll earn as much.
Section VI – Varsity Zone Franchise Ratios, Comparables, Computations, and Analyses (Exclusive Content for Platinum Subscribers) ⬇️
To Access the Rest of This Article and Other Premium, Income-Enhancing Content, Subscribe Now or Log In.
Gain the Insider Information (and Actual Earnings Data) You Need to Make a Safe and Smart Franchise Investment. Click Here to Learn More.
Gain
the Insider Information (and Actual Earnings Data) You Need to Make a
Safe and Smart Franchise Investment - See more at:
https://www.franchisechatter.com/register/#sthash.le7wKJKM.dpuf
"Multi-unit ownership is where the real wealth in franchising is built — and it starts with one key decision: choosing a brand with enough territory runway to grow into." — Ambrosio, Franchise Chatter
📈Dreaming of Multi‑Unit Success? Lock In Prime Territories Before They're Gone.
Colin started as a team member at 21 — he now owns 6 locations in Tampa Bay. Lisa came from marketing and built 21 in San Diego. The most successful multi-unit owners move early and secure markets with room to grow. Use our free tool to search multiple ZIP codes and find franchises where you can still stack locations — before someone else does. A franchise specialist will be in touch to present what's available.
The Best of Franchise Chatter
🥇The Most Profitable Franchises of 2026
🥈Franchises Ranked by Average Revenues
🥉Franchises Ranked by Average Profits
🏆Franchise Winners, Survivors & Losers
Franchise Chatter is reader-supported. We may receive a commission for leads generated from affiliate links and banners on our site.
Leave a Reply