In this exclusive Franchise Chatter FDD Talk post, you’ll learn the following:
Section I – Estimated initial investment (franchise costs) for a Clean Juice franchise, based on Item 7 of the company’s 2023 FDD
Section II – Initial franchise fee, royalty fee, and marketing fee for a Clean Juice franchise, based on Items 5 and 6 of the company’s 2023 FDD
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Section IV – News updates on the Clean Juice franchise opportunity
Section V – Presentation and analysis of Clean Juice’s financial performance representations (average revenues and/or profits), based on Item 19 of the company’s 2023 FDD, including information on the:
- 2022 average, median, high, and low gross sales and gross profit for the top 10%, top 25%, top 50%, top 75%, bottom 10%, bottom 25%, bottom 50%, bottom 75%, and all 92 franchised Clean Juice stores that were open for the entire 2022 calendar year that did not change ownership within the 2022 calendar year
- 2022 average, median, high, and low gross sales and gross profit for the top 10%, top 25%, top 50%, top 75%, bottom 10%, bottom 25%, bottom 50%, bottom 75%, and all 9 corporate Clean Juice stores that were open for the entire 2022 calendar year that did not change ownership within the 2022 calendar year
Section VI – Key ratios, comparables, computations, and analyses for the Clean Juice franchise opportunity (exclusive content for Platinum subscribers)
Section I – Clean Juice Franchise Costs
- Clean Juice franchise costs, based on Item 7 of the company’s 2023 FDD:
- Franchise Fee: $45,000
- ATM Fee: $10,000
- Leasehold Improvements: $100,000 to $400,000
- Construction Management Firm: $8,000 to $12,500
- Real Estate Attorney (Lease Review): $500 to $3,000
- Security Deposit: $500 to $5,000
- Furniture, Fixtures, and Kitchen Equipment: $60,000 to $100,000
- Insurance: $3,000 to $7,000
- Local Architects, Blue Prints, and Building Prints (“Architect Fee”): $5,000 to $10,000
- Point-of-Sale System and Office Equipment: $2,500 to $5,000
- Digital Menu Boards and Audio Services: $8,000 to $13,000
- Utility Deposits and Sales Tax: $1,000 to $3,000
- Opening Inventory and Small Wares: $7,500 to $12,000
- General Manager Expenses While Training: $1,000 to $6,000
- Grand Opening Marketing: $10,000
- Store Launch Kit: $2,000 to $4,000
- Additional Funds for 3 Months: $15,000 to $40,000
- Total Estimated Clean Juice Franchise Costs: $279,000 to $685,500
Section II – Clean Juice’s Initial Franchise Fee, Royalty Fee, and Marketing Fee
- Clean Juice’s initial franchise fee, royalty fee, and marketing fee, based on Items 5 and 6 of the company’s 2023 FDD:
- Initial Franchise Fee: $45,000
- Royalty Fee: 6% of Gross Sales
- Brand Marketing Fee: 2% to 3% of Gross Sales; currently, 2% of Gross Sales
- Local Advertising: 3% of Gross Sales, but no less than $1,000, per month
- Advertising Cooperative: as determined by the Cooperative, not to exceed 2% of Gross Sales
- Local Marketing Services (In-House Digital Advertising): $125-$150/month + 15% of approved media ad spend; minimum of $350 monthly ad spend
Section III – Number of Franchised and Company-Owned Clean Juice Outlets
Franchised
2020
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When I owned a UPS Store, I learned firsthand how much your ZIP code shapes your outcome. I sold my store at a premium because my territory was in a high-value area. The best areas go first, and once they're gone, they're gone. Enter your ZIP code to see which franchises are still available near you, saving you months of wasted research.🔴Free Webinar: 6 Under-the-Radar Franchise Concepts That Serious Buyers Should Know
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- Outlets at the End of the Year: 90
- Net Change: +17
2021
- Outlets at the Start of the Year: 92
- Outlets at the End of the Year: 107
- Net Change: +15
2022
- Outlets at the Start of the Year: 107
- Outlets at the End of the Year: 124
- Net Change: +17
Company-Owned
2020
- Outlets at the Start of the Year: 12
- Outlets at the End of the Year: 13
- Net Change: +1
2021
- Outlets at the Start of the Year: 13
- Outlets at the End of the Year: 13
- Net Change: 0
2022
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Colin started as a team member at 21 and now owns 6 locations in Tampa Bay. Lisa came from marketing and built 21 in San Diego. The most successful multi-unit owners move early and secure markets with room to grow. Use our free tool to search multiple ZIP codes and find franchises where you can still stack locations, before someone else does.- Outlets at the Start of the Year: 13
- Outlets at the End of the Year: 11
- Net Change: -2
Section IV – News Updates on the Clean Juice Franchise
Section V – Financial Performance Representations (Average Revenues and/or Profits) for the Clean Juice Franchise (Item 19, 2023 FDD)
- The following charts include data from all of Clean Juice’s franchised and affiliate-owned (“corporate”) stores that were open for the entire 2022 calendar year that did not change ownership within the 2022 calendar year.
A. Franchise and Corporate Units
Top 10%
- Number of Units in Category: 10
- Average Gross Sales: $869,309
- Met or Exceeded Average Gross Sales: 4 (40%)
- Median Gross Sales: $859,520
- High Gross Sales: $966,309
- Low Gross Sales: $805,397
- Average Gross Profit: $547,305
- Met or Exceeded Average Gross Profit: 5 (50%)
- Median Gross Profit: $545,762
- High Gross Profit: $607,169
- Low Gross Profit: $493,711
Top 25%
- Number of Units in Category: 25
- Average Gross Sales: $787,958
- Met or Exceeded Average Gross Sales: 10 (40%)
- Median Gross Sales: $770,700
- High Gross Sales: $966,309
- Low Gross Sales: $690,844
- Average Gross Profit: $491,028
- Met or Exceeded Average Gross Profit: 12 (48%)
- Median Gross Profit: $482,361
- High Gross Profit: $607,169
- Low Gross Profit: $413,868
Top 50%
- Number of Units in Category: 50
- Average Gross Sales: $706,896
- Met or Exceeded Average Gross Sales: 23 (46%)
- Median Gross Sales: $690,168
- High Gross Sales: $966,309
- Low Gross Sales: $582,605
- Average Gross Profit: $430,508
- Met or Exceeded Average Gross Profit: 23 (46%)
- Median Gross Profit: $411,998
- High Gross Profit: $607,169
- Low Gross Profit: $340,232
Top 75%
- Number of Units in Category: 75
- Average Gross Sales: $645,253
- Met or Exceeded Average Gross Sales: 31 (41%)
- Median Gross Sales: $617,759
- High Gross Sales: $966,309
- Low Gross Sales: $471,884
- Average Gross Profit: $389,981
- Met or Exceeded Average Gross Profit: 31 (41%)
- Median Gross Profit: $363,157
- High Gross Profit: $607,169
- Low Gross Profit: $273,639
Total
- Number of Units in Category: 101
- Average Gross Sales: $580,445
- Met or Exceeded Average Gross Sales: 51 (50%)
- Median Gross Sales: $580,984
- High Gross Sales: $966,309
- Low Gross Sales: $244,325
- Average Gross Profit: $344,428
- Met or Exceeded Average Gross Profit: 49 (48%)
- Median Gross Profit: $338,734
- High Gross Profit: $607,169
- Low Gross Profit: $31,543
Bottom 10%
- Number of Units in Category: 10
- Average Gross Sales: $331,268
- Met or Exceeded Average Gross Sales: 6 (60%)
- Median Gross Sales: $352,919
- High Gross Sales: $389,654
- Low Gross Sales: $244,325
- Average Gross Profit: $159,684
- Met or Exceeded Average Gross Profit: 5 (50%)
- Median Gross Profit: $171,320
- High Gross Profit: $224,155
- Low Gross Profit: $31,543
Bottom 25%
- Number of Units in Category: 25
- Average Gross Sales: $390,421
- Met or Exceeded Average Gross Sales: 15 (60%)
- Median Gross Sales: $408,208
- High Gross Sales: $467,927
- Low Gross Sales: $244,325
- Average Gross Profit: $210,698
- Met or Exceeded Average Gross Profit: 16 (64%)
- Median Gross Profit: $228,814
- High Gross Profit: $269,905
- Low Gross Profit: $31,543
Bottom 50%
- Number of Units in Category: 50
- Average Gross Sales: $453,984
- Met or Exceeded Average Gross Sales: 29 (58%)
- Median Gross Sales: $469,219
- High Gross Sales: $575,155
- Low Gross Sales: $244,325
- Average Gross Profit: $258,462
- Met or Exceeded Average Gross Profit: 30 (60%)
- Median Gross Profit: $270,574
- High Gross Profit: $336,803
- Low Gross Profit: $31,543
Bottom 75%
- Number of Units in Category: 75
- Average Gross Sales: $509,821
- Met or Exceeded Average Gross Sales: 41 (55%)
- Median Gross Sales: $516,335
- High Gross Sales: $688,627
- Low Gross Sales: $244,325
- Average Gross Profit: $294,685
- Met or Exceeded Average Gross Profit: 41 (54%)
- Median Gross Profit: $304,456
- High Gross Profit: $409,001
- Low Gross Profit: $31,543
B. Corporate Units
Top 10%
- Number of Units in Category: 1
- Average Gross Sales: $882,633
- Met or Exceeded Average Gross Sales: 1 (100%)
- Median Gross Sales: $882,633
- High Gross Sales: $882,633
- Low Gross Sales: $882,633
- Average Gross Profit: $492,318
- Met or Exceeded Average Gross Profit: 1 (100%)
- Median Gross Profit: $492,318
- High Gross Profit: $492,318
- Low Gross Profit: $492,318
Top 25%
- Number of Units in Category: 2
- Average Gross Sales: $778,764
- Met or Exceeded Average Gross Sales: 1 (50%)
- Median Gross Sales: $778,764
- High Gross Sales: $882,633
- Low Gross Sales: $674,896
- Average Gross Profit: $450,660
- Met or Exceeded Average Gross Profit: 1 (50%)
- Median Gross Profit: $450,660
- High Gross Profit: $492,318
- Low Gross Profit: $409,001
Top 50%
- Number of Units in Category: 4
- Average Gross Sales: $695,344
- Met or Exceeded Average Gross Sales: 1 (25%)
- Median Gross Sales: $653,641
- High Gross Sales: $882,633
- Low Gross Sales: $591,461
- Average Gross Profit: $402,793
- Met or Exceeded Average Gross Profit: 2 (50%)
- Median Gross Profit: $382,458
- High Gross Profit: $492,318
- Low Gross Profit: $353,937
Top 75%
- Number of Units in Category: 6
- Average Gross Sales: $611,924
- Met or Exceeded Average Gross Sales: 3 (50%)
- Median Gross Sales: $611,924
- High Gross Sales: $882,633
- Low Gross Sales: $486,000
- Average Gross Profit: $371,483
- Met or Exceeded Average Gross Profit: 2 (33%)
- Median Gross Profit: $354,926
- High Gross Profit: $492,318
- Low Gross Profit: $269,905
Total
- Number of Units in Category: 9
- Average Gross Sales: $582,605
- Met or Exceeded Average Gross Sales: 5 (55%)
- Median Gross Sales: $582,605
- High Gross Sales: $882,633
- Low Gross Sales: $259,928
- Average Gross Profit: $290,612
- Met or Exceeded Average Gross Profit: 5 (55%)
- Median Gross Profit: $347,823
- High Gross Profit: $492,318
- Low Gross Profit: $31,543
Bottom 10%
- Number of Units in Category: 1
- Average Gross Sales: $259,928
- Met or Exceeded Average Gross Sales: 1 (100%)
- Median Gross Sales: $259,928
- High Gross Sales: $259,928
- Low Gross Sales: $259,928
- Average Gross Profit: $31,543
- Met or Exceeded Average Gross Profit: 1 (100%)
- Median Gross Profit: $31,543
- High Gross Profit: $31,543
- Low Gross Profit: $31,543
Bottom 25%
- Number of Units in Category: 2
- Average Gross Sales: $324,732
- Met or Exceeded Average Gross Sales: 1 (50%)
- Median Gross Sales: $324,732
- High Gross Sales: $389,536
- Low Gross Sales: $259,928
- Average Gross Profit: $80,776
- Met or Exceeded Average Gross Profit: 1 (50%)
- Median Gross Profit: $80,776
- High Gross Profit: $130,010
- Low Gross Profit: $31,543
Bottom 50%
- Number of Units in Category: 4
- Average Gross Sales: $392,161
- Met or Exceeded Average Gross Sales: 2 (50%)
- Median Gross Sales: $411,359
- High Gross Sales: $486,000
- Low Gross Sales: $259,928
- Average Gross Profit: $164,129
- Met or Exceeded Average Gross Profit: 2 (50%)
- Median Gross Profit: $177,535
- High Gross Profit: $269,905
- Low Gross Profit: $31,543
Bottom 75%
- Number of Units in Category: 6
- Average Gross Sales: $457,119
- Met or Exceeded Average Gross Sales: 3 (50%)
- Median Gross Sales: $459,591
- High Gross Sales: $591,461
- Low Gross Sales: $259,928
- Average Gross Profit: $226,380
- Met or Exceeded Average Gross Profit: 3 (50%)
- Median Gross Profit: $247,482
- High Gross Profit: $353,937
- Low Gross Profit: $31,543
C. Franchise Units
Top 10%
- Number of Units in Category: 9
- Average Gross Sales: $867,828
- Met or Exceeded Average Gross Sales: 3 (33%)
- Median Gross Sales: $851,292
- High Gross Sales: $966,309
- Low Gross Sales: $681,845
- Average Gross Profit: $553,260
- Met or Exceeded Average Gross Profit: 5 (55%)
- Median Gross Profit: $562,066
- High Gross Profit: $607,169
- Low Gross Profit: $499,518
Top 25%
- Number of Units in Category: 23
- Average Gross Sales: $788,064
- Met or Exceeded Average Gross Sales: 9 (39%)
- Median Gross Sales: $770,700
- High Gross Sales: $966,309
- Low Gross Sales: $698,940
- Average Gross Profit: $494,327
- Met or Exceeded Average Gross Profit: 9 (39%)
- Median Gross Profit: $482,361
- High Gross Profit: $607,169
- Low Gross Profit: $430,092
Top 50%
- Number of Units in Category: 46
- Average Gross Sales: $707,866
- Met or Exceeded Average Gross Sales: 22 (47%)
- Median Gross Sales: $694,892
- High Gross Sales: $966,309
- Low Gross Sales: $580,984
- Average Gross Profit: $432,720
- Met or Exceeded Average Gross Profit: 21 (45%)
- Median Gross Profit: $421,980
- High Gross Profit: $607,169
- Low Gross Profit: $338,734
Top 75%
- Number of Units in Category: 69
- Average Gross Sales: $645,565
- Met or Exceeded Average Gross Sales: 29 (42%)
- Median Gross Sales: $617,759
- High Gross Sales: $966,309
- Low Gross Sales: $471,884
- Average Gross Profit: $391,535
- Met or Exceeded Average Gross Profit: 29 (42%)
- Median Gross Profit: $363,599
- High Gross Profit: $607,169
- Low Gross Profit: $282,414
Total
- Number of Units in Category: 92
- Average Gross Sales: $583,613
- Met or Exceeded Average Gross Sales: 45 (48%)
- Median Gross Sales: $578,069
- High Gross Sales: $966,309
- Low Gross Sales: $244,325
- Average Gross Profit: $349,693
- Met or Exceeded Average Gross Profit: 42 (45%)
- Median Gross Profit: $337,768
- High Gross Profit: $607,169
- Low Gross Profit: $125,189
Bottom 10%
- Number of Units in Category: 9
- Average Gross Sales: $339,487
- Met or Exceeded Average Gross Sales: 5 (56%)
- Median Gross Sales: $374,365
- High Gross Sales: $392,166
- Low Gross Sales: $244,325
- Average Gross Profit: $184,632
- Met or Exceeded Average Gross Profit: 6 (66%)
- Median Gross Profit: $198,605
- High Gross Profit: $226,404
- Low Gross Profit: $125,189
Bottom 25%
- Number of Units in Category: 23
- Average Gross Sales: $397,756
- Met or Exceeded Average Gross Sales: 14 (60%)
- Median Gross Sales: $408,208
- High Gross Sales: $470,510
- Low Gross Sales: $244,325
- Average Gross Profit: $224,166
- Met or Exceeded Average Gross Profit: 15 (65%)
- Median Gross Profit: $233,172
- High Gross Profit: $273,639
- Low Gross Profit: $125,189
Bottom 50%
- Number of Units in Category: 46
- Average Gross Sales: $459,360
- Met or Exceeded Average Gross Sales: 28 (60%)
- Median Gross Sales: $471,197
- High Gross Sales: $575,155
- Low Gross Sales: $244,325
- Average Gross Profit: $266,665
- Met or Exceeded Average Gross Profit: 26 (56%)
- Median Gross Profit: $278,027
- High Gross Profit: $336,803
- Low Gross Profit: $125,189
Bottom 75%
- Number of Units in Category: 69
- Average Gross Sales: $515,462
- Met or Exceeded Average Gross Sales: 36 (52%)
- Median Gross Sales: $519,597
- High Gross Sales: $690,844
- Low Gross Sales: $244,325
- Average Gross Profit: $301,481
- Met or Exceeded Average Gross Profit: 38 (55%)
- Median Gross Profit: $309,983
- High Gross Profit: $413,868
- Low Gross Profit: $125,189
- “Gross Sales,” as used in the above charts, means all revenue minus discounts. This is the amount that franchisees’ royalty fees and other payments under the Franchise Agreement are based on.
- “Gross Profit,” as used in the above charts, means Gross Sales minus Cost of Goods Sold.
- The financial performance statistics above are from established franchised and affiliate-owned stores that were in operation before or as of January 1, 2022.
- These charts do not include stores that were transferred between owners during the year.
- Company-owned outlets do not pay royalty fees.
- Some outlets have earned this amount. Your individual results may differ. There is no assurance you’ll do as well.
Section VI – Clean Juice Franchise Ratios, Comparables, Computations, and Analyses (Exclusive Content for Platinum Subscribers) ⬇️
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