In this FDD Talk post, you’ll learn the following:
Section I – Estimated initial investment (franchise costs) for an Amazing Lash Studio franchise, based on Item 7 of the company’s 2022 FDD
Section II – Initial franchise fee, royalty fee, and marketing fee for an Amazing Lash Studio franchise, based on Items 5 and 6 of the company’s 2022 FDD
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Section IV – News updates on the Amazing Lash Studio franchise opportunity
Section V – Presentation and analysis of Amazing Lash Studio’s financial performance representations (average revenues and/or profits), based on Item 19 of the company’s 2022 FDD, including information on the:
- 2021 average, median, highest, and lowest revenue, new client trial, conversion percentage, and number of members as of December 31, 2021 for the 249 franchised Amazing Lash Studios that were open as of January 1, 2021, and operated throughout 2021
- 2021 average, median, highest, and lowest revenue, new client trial, conversion percentage, and number of members as of December 31, 2021 for the 231 franchised Amazing Lash Studios that were open for at least one year as of January 1, 2021, and operated throughout 2021
- 2021 average, median, highest, and lowest revenue, new client trial, conversion percentage, and number of members as of December 31, 2021 for the 158 franchised Amazing Lash Studios that were open for at least three years as of January 1, 2021, and operated throughout 2021
Section VI – Key ratios, comparables, computations, and analyses for the Amazing Lash Studio franchise opportunity (exclusive content for Platinum subscribers)
Section I – Amazing Lash Studio Franchise Costs
- Amazing Lash Studio franchise costs, based on Item 7 of the company’s 2022 FDD:
- Initial Franchise Fee: $50,000
- Real Property & Utility Security Deposits: $3,395 to $19,605
- Leasehold Improvements (net of landlord tenant allowances): $122,025 to $327,723
- Cabinetry and Millwork: $19,585 to $33,561
- Site Survey Fee: $2,500
- Site Development Fee: $7,500
- Initial Studio Inventory & Supplies: $18,550 to $27,925
- Furniture, Décor, and Other Equipment: $14,345 to $37,440
- Computer System: $16,775 to $18,675
- Training Program Costs: $0 to $4,410
- Architectural Design & MEP Fees: $9,500 to $16,500
- Grand Opening Spend Requirement: $15,000
- Signage: $6,426 to $11,189
- Business Supplies: $5,000 to $8,000
- Business Licenses and Permits: $470 to $2,444
- Insurance (Initial 20% Payment): $1,200
- Professional Fees: $1,800 to $12,300
- Additional Funds (3 months): $10,000 to $40,000
- Total Estimated Amazing Lash Studio Franchise Costs: $304,071 to $635,972
Section II – Amazing Lash Studio’s Initial Franchise Fee, Royalty Fee, and Marketing Fee
- Amazing Lash Studio’s initial franchise fee, royalty fee, and marketing fee, based on Items 5 and 6 of the company’s 2022 FDD:
- Initial Franchise Fee: $50,000
- Royalty: 6% of Gross Receipts
- Brand Marketing Fund: 2% of Gross Receipts
- Local Advertising Fee: $1,750 per month
- Local Spend Amount: 2% of Gross Receipts
Section III – Number of Franchised and Company-Owned Amazing Lash Studio Outlets
Franchised
2019
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- Outlets at the End of the Year: 238
- Net Change: +33
2020
- Outlets at the Start of the Year: 238
- Outlets at the End of the Year: 258
- Net Change: +20
2021
- Outlets at the Start of the Year: 258
- Outlets at the End of the Year: 266
- Net Change: +8
Company-Owned
2019
- Outlets at the Start of the Year: 7
- Outlets at the End of the Year: 7
- Net Change: 0
2020
- Outlets at the Start of the Year: 7
- Outlets at the End of the Year: 0
- Net Change: -7
2021
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When I owned a UPS Store, I learned firsthand how much your ZIP code shapes your outcome. I sold my store at a premium because my territory was in a high-value area. The best areas go first, and once they're gone, they're gone. Enter your ZIP code to see which franchises are still available near you, saving you months of wasted research.📈Dreaming of Multi‑Unit Success? Lock In Prime Territories Before They're Gone.
Colin started as a team member at 21 and now owns 6 locations in Tampa Bay. Lisa came from marketing and built 21 in San Diego. The most successful multi-unit owners move early and secure markets with room to grow. Use our free tool to search multiple ZIP codes and find franchises where you can still stack locations, before someone else does.- Outlets at the Start of the Year: 0
- Outlets at the End of the Year: 0
- Net Change: 0
Section IV – News Updates on the Amazing Lash Studio Franchise
Section V – Financial Performance Representations (Average Revenues and/or Profits) for the Amazing Lash Studio Franchise (Item 19, 2022 FDD)
Franchised Studios Open as of January 1, 2021 and for One Year and Three Years as of January 1, 2021
- This Item 19 describes 2021 Average Revenue, Average New Client Trial, Average Conversion, and Average Number of Members for three categories of franchised Studios in the United States that were open as of January 1, 2021, and operated throughout 2021: (1) all franchised Studios that were open as of January 1, 2021, and operated throughout 2021; (2) franchised Studios that were open for at least one year as of January 1, 2021, and operated throughout 2021; and (3) franchised Studios that were open for at least three years as of January 1, 2021, and operated throughout 2021.
- As of December 31, 2021, there were 266 franchised Studios in operation in the United States. Of those 266 franchised Studios: (A) 249 were open as of January 1, 2021, and operated throughout 2021; (B) 231 were open for at least one year as of January 1, 2021, and operated throughout 2021; and (C) 158 were open for at least three years as of January 1, 2021, and operated throughout 2021.
All Studios
- Number of Studios: 249
- 2021 Average Revenue: $683,531
- Number and Percentage That Met or Exceeded the Average: 105 (42.2%)
- Same-Studio Average Revenue Increase (2021 over 2020): 49.6%
- 2021 Median Revenue: $620,639
- 2021 Highest Revenue: $1,917,458
- 2021 Lowest Revenue: $199,932
- 2021 Average New Client Trial: 1,600
- Number and Percentage That Met or Exceeded the Average: 101 (40.6%)
- 2021 Median New Client Trial: 1,530
- 2021 Highest New Client Trial: 3,311
- 2021 Lowest New Client Trial: 566
- 2021 Average Conversion %: 30.3%
- Number and Percentage That Met or Exceeded the Average: 118 (47.4%)
- 2021 Median Conversion %: 29.5%
- 2021 Highest Conversion %: 60.9%
- 2021 Lowest Conversion %: 4.8%
- 2021 Average Number of Members as of December 31, 2021: 338
- Number and Percentage That Met or Exceeded the Average: 112 (45.0%)
- 2021 Median Number of Members as of December 31, 2021: 317
- 2021 Highest Number of Members as of December 31, 2021: 992
- 2021 Lowest Number of Members as of December 31, 2021: 64
All Studios Open Greater Than One Year Prior to 2021
- Number of Studios: 231
- 2021 Average Revenue: $699,752
- Number and Percentage That Met or Exceeded the Average: 97 (42.0%)
- Same-Studio Average Revenue Increase (2021 over 2020): 44.7%
- 2021 Median Revenue: $641,389
- 2021 Highest Revenue: $1,917,458
- 2021 Lowest Revenue: $199,932
- 2021 Average New Client Trial: 1,611
- Number and Percentage That Met or Exceeded the Average: 96 (41.6%)
- 2021 Median New Client Trial: 1,539
- 2021 Highest New Client Trial: 3,311
- 2021 Lowest New Client Trial: 566
- 2021 Average Conversion %: 30.0%
- Number and Percentage That Met or Exceeded the Average: 107 (46.3%)
- 2021 Median Conversion %: 29.3%
- 2021 Highest Conversion %: 60.9%
- 2021 Lowest Conversion %: 4.8%
- 2021 Average Number of Members as of December 31, 2021: 346
- Number and Percentage That Met or Exceeded the Average: 102 (44.2%)
- 2021 Median Number of Members as of December 31, 2021: 328
- 2021 Highest Number of Members as of December 31, 2021: 992
- 2021 Lowest Number of Members as of December 31, 2021: 77
All Studios Open Greater Than Three Years Prior to 2021
- Number of Studios: 158
- 2021 Average Revenue: $734,130
- Number and Percentage That Met or Exceeded the Average: 66 (41.8%)
- Same-Studio Average Revenue Increase (2021 over 2020): 38.7%
- 2021 Median Revenue: $686,068
- 2021 Highest Revenue: $1,917,458
- 2021 Lowest Revenue: $310,216
- 2021 Average New Client Trial: 1,638
- Number and Percentage That Met or Exceeded the Average: 66 (41.8%)
- 2021 Median New Client Trial: 1,547
- 2021 Highest New Client Trial: 3,311
- 2021 Lowest New Client Trial: 566
- 2021 Average Conversion %: 30.0%
- Number and Percentage That Met or Exceeded the Average: 76 (48.1%)
- 2021 Median Conversion %: 29.7%
- 2021 Highest Conversion %: 55.6%
- 2021 Lowest Conversion %: 4.8%
- 2021 Average Number of Members as of December 31, 2021: 377
- Number and Percentage That Met or Exceeded the Average: 65 (41.1%)
- 2021 Median Number of Members as of December 31, 2021: 348
- 2021 Highest Number of Members as of December 31, 2021: 992
- 2021 Lowest Number of Members as of December 31, 2021: 144
- This Item 19 includes information from seven Studios which were formerly operated by Amazing Lash Studio’s wholly owned subsidiaries until May 2020.
- Revenue figures in Item 19 are based upon actual data Amazing Lash Studio requires its franchisees to submit to it on a monthly basis and are defined in the same manner as Gross Receipts are defined under the Franchise Agreement.
- Specifically, as described in Item 6, “Gross Receipts” include all of your revenue and receipts, including those taken by cash, credit card, debit card, check, electronic funds transfer, ACH, trade, barter or exchange.
- Gross Receipts also include: (a) any other means of revenue derived from the operations of your Studio, including the sale of memberships, merchandise, or any products or services that are sold by you, whether sold at the Premises or from an off-Premises location; (b) all revenue from the sale or redemption of gift cards, in accordance with Amazing Lash Studio’s then-current System Standards; and (c) the gross amount of any business interruption or similar insurance payments.
- Gross Receipts exclude: (i) sales, use, or privilege taxes paid to the appropriate taxing authority; (ii) refunds that are provided to clients; and (iii) tips received from clients for payment to your employees.
- “New Clients” are individuals who have not previously visited a particular Studio.
- “Conversion” means the percentage of new clients who sign up for Amazing Lash Studio’s membership program.
- “Members” are individuals who are participants in Amazing Lash Studio’s membership program who paid a monthly membership fee in December 2021.
- Amazing Lash Studio compiled this data using information submitted to it by its franchisees. Amazing Lash Studio did not audit or otherwise verify the accuracy of the information submitted. These revenues are based upon historical data.
- Some outlets have earned these amounts. Your individual results may differ. There is no assurance that you will earn as much.
Section VI – Amazing Lash Studio Franchise Ratios, Comparables, Computations, and Analyses (Exclusive Content for Platinum Subscribers) ⬇️
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