In this FDD Talk post, you’ll learn the following:

• Section I – Background information on the Storm Guard Roofing and Construction franchise opportunity, including relevant news updates

• Section II – Estimated initial investment for a Storm Guard Roofing and Construction franchise, based on Item 7 of the company’s 2020 FDD

• Section III – Initial franchise fee, royalty fee, marketing fee, and other fees for a Storm Guard Roofing and Construction franchise, based on Items 5 and 6 of the company’s 2020 FDD

• Section IV – Number of franchised and company-owned Storm Guard Roofing and Construction outlets at the start of the year and the end of the year for 2017, 2018, and 2019, based on Item 20 of the company’s 2020 FDD

• Section V – Presentation and analysis of Storm Guard Roofing and Construction’s financial performance representations, based on Item 19 of the company’s 2020 FDD, including information on the:

• 2019 average total income, cost of goods sold, gross profit, total expenses, EBITDA, and EBITDA plus owner compensation for the top 10%, bottom 10%, and all 29 franchised Storm Guard businesses that were open and in operation throughout the entire Reporting Period (November 1, 2018 to October 31, 2019) and provided the financial information requested by Storm Guard and required for inclusion in Item 19

• 2019 highest, lowest, and median total income, EBITDA, and EBITDA plus owner compensation for the 29 franchised Storm Guard businesses that were open and in operation throughout the entire Reporting Period (November 1, 2018 to October 31, 2019) and provided the financial information requested by Storm Guard and required for inclusion in Item 19

Section I – Background Information

12 Things You Need to Know About the Storm Guard Roofing and Construction Franchise

Franchisee Talks About Benefits of Hiring Storm Guard for Exterior Renovation Works

1.  At the beginning of June 2020, Nicole Cynkar of Storm Guard Roofing and Construction West Indy issued a press release that was picked up by news sites like MarketWatch.com. Storm Guard Roofing and Construction West Indy serves Kempton, Kirklin, Lebanon, Sheridan, Whitestown, Zionsville, Brownsburg, Lizton, Pittsboro, and Indianapolis. It is trusted by the community it serves for exterior insurance restorations for roofing, windows, gutters, and siding.

2.  According to the press release, Storm Guard works with the insurance company on behalf of its clients to get a roofing restoration claim reimbursed. Liaising with an insurance company takes time, effort, and money. Storm Guard goes the extra mile for its customers and saves them this trouble.

3.  The company also supports its customers through competitive financing and very reasonable quotes to get the roof repaired. Property owners dealing with a storm-damaged roof are under duress; Storm Guard understands this, and its trained professionals are always ready to respond to a call for service. The company installs all the popular brands of roofing materials, such as GAF, Owens Corning, and Tamko.

4.  Cynkar added, “When you need a contractor who specializes in roofing, windows, siding, gutters, and painting in Indianapolis, IN, turn to a local professional for assistance. Whether you need a roofer to fix or replace your old or leaky roof, want new windows to improve your heating bill, or just want new siding to update your home’s look, you can count on Storm Guard for excellent service.”

5.  She continued, “Storm Guard of Indy West can handle jobs that range in size from a single-family home to a multi-family complex, and even churches and office buildings. We’re a locally owned and operated company that has the backing of a national brand, and we’ll provide you with the highest quality exterior contractor services available, at great prices and with an industry-leading warranty.”

6.  On the benefits of hiring the company for exterior renovation works, Cynkar said, “We’re a roofer, windows and siding contractor, and painter all rolled into a one-stop-shop! We’re ready to handle residential and commercial projects, and we offer hassle-free service on every job. Storm Guard of Indy West is the right team to turn to when you need to repair or replace your roof, windows, or siding, whether they were damaged by a storm, have simply gotten old, or you just want to update your property’s look. Regardless of your need – roofing, windows, siding, painting, or other exterior contractor projects – Storm Guard of Indy West will work to make you happy.”

Offers a Wide Array of Residential Services

7.  According to Storm Guard Roofing and Construction, the company provides a wide array of residential construction services, which is covered by an industry leading 5-year workmanship warranty. The company provides these services while following the Storm Guard Process:

• Evaluate – A professional expert will meet clients at their home to evaluate their situation and discuss the available solutions.

• Review – Once Storm Guard’s evaluation is complete, a service professional will walk clients through next steps, whether that’s working with their insurance company or providing a comprehensive estimate.

• Select – Storm Guard’s trusted team will work with clients to choose the colors and styles from high-quality materials that are right for their needs.

• Peace of Mind – Storm Guard’s goal is to always meet clients’ expectations. Clients can enjoy peace of mind knowing that Storm Guard is locally owned and nationally backed with a 5-year craftsmanship warranty.

8.  Storm Guard’s residential construction services include:

• Roofing – Storm Guard installs all major brands of roofing materials to ensure the client’s roof is restored using the best quality materials available, including GAF, Owens Corning, Tamko, and CertainTeed. Storm Guard also makes it easy to deal with a roofing insurance claim and can help to accurately assess the client’s situation and get them on the road to repair in no time.

• Siding – Storm Guard specializes in residential siding installation. When siding is damaged, Storm Guard can make quick and efficient repairs. Storm Guard installs aluminum, vinyl, wood, hardy board, composite, and seamless aluminum and offers a variety of styles, colors, and trims from the nation’s most trusted manufacturers.

• Windows – Storm Guard’s team will install new or replacement windows right the first time. The brand’s team of professionals handle and install quality products from America’s most trusted window and glass companies. All of the windows Storm Guard installs are available in a variety of styles and sizes and made from the highest quality materials available today, including Low Emissivity (Low E) and Argon gas. Storm Guard offers a no-obligation property assessment to determine if windows are damaged or to help clients select upgraded windows.

• Gutters – Storm Guard’s team of installers will fit a client’s property with top-of-the-line storm and rain gutters that will hold up in their climate conditions. Storm Guard works with trusted brands to offer gutters in colors that match a home’s exterior. Never skimping on quality, Storm Guard’s contractors will also install downspouts and leader pipes in standard or oversized gauges.

• Painting – Storm Guard’s team of professional painting experts provide a variety of painting services and maintain the highest standards of workmanship for all of its projects, big and small. From walls and ceilings to trim, wood, and exterior work, every painting project Storm Guard takes on is handled with the utmost of care.

• Emergency Tarping – When disaster strikes, emergency tarping covers your home, helping to prevent further water damage to the property. Storm Guard has helped provide hundreds of homeowners with the peace of mind they need when disaster strikes, and is proud to offer emergency tarping services for homes and businesses in need.

• Property Assessment – Storm Guard has a team of certified experts trained and at the ready when a client’s property suffers damage. Storm Guard says it has seen it all when it comes to restoration projects and can help to accurately assess any situation and get clients on the road to repair in no time.

Company History

9.  Storm Guard Roofing and Construction was founded in 2003 in Fort Worth, Texas. Initially, Storm Guard Roofing and Construction served as a residential roofing and insurance restoration company, but after a few years, it had grown into many other areas, including siding, windows, doors, painting, drywall, garage doors, and both commercial and new construction projects.

10.  After growing on its own for a few years, Storm Guard Roofing and Construction consulted with Francorp Inc., the world’s leading franchise development firm, to fully develop its franchise program. Storm Guard Roofing and Construction started franchising in 2011, but growth was slow in the beginning.

11.  To help accelerate its growth, Storm Guard Roofing and Construction partnered with franchise development company Rhino7. Under Rhino7’s leadership, Storm Guard’s growth has picked up and there are now locations across the United States.

Entrepreneur’s Franchise 500

12.  Storm Guard Roofing and Construction did not rank on Entrepreneur’s 2020 Franchise 500 list.

Section II – Estimated Costs

• Please click here for detailed estimates of Storm Guard Roofing and Construction franchise costs, based on Item 7 of the company’s 2020 FDD.

Section III – Initial Franchise Fee, Royalty Fee, Marketing Fee, and Other Fees

• Please click here for detailed information on Storm Guard Roofing and Construction’s initial franchise fee, royalty fee, marketing fee, and other fees, based on Items 5 and 6 of the company’s 2020 FDD.

Section IV – Number of Franchised and Company-Owned Outlets

Franchised

2017

• Outlets at the Start of the Year:  38
• Outlets at the End of the Year:  34
• Net Change:  -4

2018

• Outlets at the Start of the Year:  34
• Outlets at the End of the Year:  33
• Net Change:  -1

2019

• Outlets at the Start of the Year:  33
• Outlets at the End of the Year:  34
• Net Change:  +1

Company-Owned

2017

• Outlets at the Start of the Year:  3
• Outlets at the End of the Year:  1
• Net Change:  -2

2018

• Outlets at the Start of the Year:  1
• Outlets at the End of the Year:  1
• Net Change:  0

2019

• Outlets at the Start of the Year:  1
• Outlets at the End of the Year:  1
• Net Change:  0

Section V – Financial Performance Representations (Item 19, 2020 FDD) and Analysis

Average Income, Operating Expenses, EBITDA, and EBITDA Plus Owner Compensation for Franchisees Open Throughout the Entire Reporting Period (November 1, 2018 to October 31, 2019)

• This Item 19 presents historical information regarding the actual operating results for the franchised Storm Guard businesses that were open and operating throughout the entire period from November 1, 2018 through October 31, 2019 (the “Reporting Period”). Any franchisees that were terminated or ceased to operate for other reasons at any point during the Reporting Period are not included in this Item 19.

• This Item 19 does not include information for the company-owned Storm Guard business or the franchised Storm Guard businesses that were not open and operating throughout the entire Reporting Period.

• During the Reporting Period, 4 franchisees closed and are therefore excluded from the table.

• As of October 31, 2019 (i.e. the end of the Reporting Period), there were 34 Storm Guard franchisees in operation, but only 30 franchised Storm Guard locations were open and in operation throughout the entire Reporting Period as one franchisee first began operating in March 2019, one franchisee first began operating in May 2019, and two franchisees first began operating in July 2019.

• Of the 30 franchisees that were in operation for the entire Reporting Period, 29 provided the financial information requested by Storm Guard and required for inclusion in this Item 19; one franchisee was not able to provide financial information by the applicable deadline (despite Storm Guard’s extension of the deadline and repeated requests for the required financial information); therefore, Storm Guard was unable to include that franchisee’s financial information in this Item 19.

• As a result, this Item 19 is comprised of the operating results for 29 of the 30 Storm Guard franchisees that were in operation throughout the entire Reporting Period.

• Storm Guard derived all of the figures shown in the tables below from information provided by, and in the possession of, its franchisees. This information is unaudited, but Storm Guard believes it is accurate and reliable.

Average