Earnings Claims of Top Franchises Revealed

Earnings Claims of Top Franchises Revealed

  • Anytime Fitness
  • CruiseOne
  • Firehouse Subs
  • Jimmy John's
  • Massage Envy
  • Menchie's
  • Orange Leaf Frozen Yogurt
  • Planet Fitness
  • The UPS Store
  • Yogurt Land
  • And Hundreds More...

No, thanks. I'm not interested in uncovering the actual earnings of hundreds of franchises at this time.

FDD Talk 2014: Our Latest Views on Yogurtland’s Average Unit Sales Volume, Certain Expenses, and EBITDA

by Franchise Chatter on November 2, 2014

in Franchise Earnings, Frozen Yogurt Franchises



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In this FDD Talk post based on Item 19 of Yogurtland’s 2014 FDD, you will find the answers to the following questions:

  • What was the 2013 system-wide average net sales (i.e. gross sales less sales tax, discounts, and coupons) for all of the 176 affiliate stores and franchised stores open the full calendar year? How many of these stores achieved sales at that average level or higher?
  • What was the 2013 average net sales for the 8 affiliate stores open the full calendar year? How many of these affiliate stores achieved sales at that average level or higher? Where are these affiliate stores located?
  • What was the 2013 average net sales for the 168 franchised stores open the full calendar year? How many of these franchised stores achieved sales at that average level or higher?
  • How many stores were open less than one full year and therefore have been omitted?
  • How many stores achieved annual sales in 2013 of $1,250,000 to $1,499,999; $1,000,000 to $1,249,999; $750,000 to $999,999; $500,000 to $749,999; $250,000 to $499,999; and $0 to $249,999, respectively? What was the 2013 average sales for each group?
  • What were the 2013 average Sales, Food and Paper Costs, Labor, Benefits, Utilities, Repairs and Maintenance, Supplies, Rent, Other Controllable Expenses, Licenses and Fees, Advertising, and Restaurant Operating Profit for all affiliate stores?
  • Does the average EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization) statement include franchise royalty fees, cost of financing, and other franchise expenses?
  • How does Yogurtland define each of the terms (Sales, Food and Paper Costs, Labor, etc.) included in the average EBITDA statement for affiliate units?
  • How did Yogurtland obtain the information included in Item 19? Was this information audited and/or
    prepared on a basis consistent with generally accepted accounting principles?
  • Why was profit and loss and EBITDA information for franchisees not available to Yogurtland?
  • What are Franchise Chatter’s views on Yogurtland’s most recent financial performance representations?

Yogurtland Photo by ajcreencia



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