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FDD Talk 2014: Our Latest Views on Massage Envy Spa’s Average Gross Sales for Spa and Non-Spa Units

Published on September 22, 2014 by Franchise Chatter Leave a Comment
in Franchise Earnings, Massage Franchise

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Highlights of Massage Envy Spa’s Item 19 Financial Performance Representations (2014 FDD)

  • The representations of Average Gross Sales (“AGS”) are based on actual historical data of franchised units located in the United States and opened in excess of two full years as of December 31, 2013. All financial information contained in the three Tables are based upon actual financial performance of all franchisees in the Massage Envy system in the United States opened in excess of two full years as of December 31, 2013.
  • Your individual results may differ. There is no assurance that your franchised unit will generate the same Average Gross Sales numbers as shown in these Tables. Your Average Gross Sales numbers will vary depending upon a number of factors including the unit’s location, competition in the market, the quality of management and personnel at your unit, your advisors, your marketing and promotional capabilities, and your financial capabilities. A new unit is unlikely to achieve the same results as a mature unit.
  • For purposes of this analysis, “Average Gross Sales” equals all cash and credit sales, less massage therapist tips and any sales tax received. Massage Envy compiled this information based upon the Average Gross Sales information provided to it by its franchisees. Massage Envy did not verify the information provided to it nor take any action to ensure that the information provided to it was correct, true, and accurate.
  • Table 1 shows the Average Gross Sales of the franchised Massage Envy Clinics (Spa and non-Spa Units) in the United States that have been open at least two full years as of December 31, 2013, segmented by Cohort (number of years the Clinics have been open).
  • Table 2 shows the Average Gross Sales of the franchised Massage Envy Spa Units in the United States that have been open at least two full years as of December 31, 2013, segmented by Cohort (number of years the Spa Units have been open).
  • Table 3 shows the Average Gross Sales of the franchised non-Spa Massage Envy Units in the United States that have been open at least two full years as of December 31, 2013, segmented by Cohort (number of years the non-Spa Units have been open).


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