Earnings Claims of Top Franchises Revealed

Earnings Claims of Top Franchises Revealed

  • Anytime Fitness
  • CruiseOne
  • Firehouse Subs
  • Jimmy John's
  • Massage Envy
  • Menchie's
  • Orange Leaf Frozen Yogurt
  • Planet Fitness
  • The UPS Store
  • Yogurt Land
  • And Hundreds More...

No, thanks. I'm not interested in uncovering the actual earnings of hundreds of franchises at this time.

FDD Talk 2014: Our Latest Views on Planet Fitness’ Average Electronic Funds Transfer (EFT) Revenue, and Revenue and Operations Statement

by Franchise Chatter on June 16, 2014

in Fitness Franchises, Franchise Earnings



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In this FDD Talk post based on Planet Fitness’ 2014 FDD, you will find the answers to the following questions:

  • What were the Average Annual Gross EFT Revenue for Planet Fitness’ corporate and franchised clubs in the bottom third, middle third, and top third (based on Annual Gross EFT Revenue) of clubs in the sample? What were the criteria for inclusion in the sample?
  • How does Planet Fitness define Gross EFT Revenue? What items are not included in Gross EFT Revenue?
  • How many Planet Fitness locations in the bottom third, middle third, and top third exceeded the respective Average Annual Gross EFT Revenue for their group?
  • What line items were included in the Revenue and Operations Statements presented by Planet Fitness in Item 19? How many locations were included in the sample for this section and what were the criteria for inclusion?
  • How does Planet Fitness define the following terms:  Revenue, Cost and Expenses, Marketing, Royalties Expenses, Utilities, Supplies and Maintenance, Miscellaneous, Rent, EBITDAR, and EBITDA?
  • What categories of expenses were excluded from the Revenue and Operations Statements, and why?
  • What were the Average Revenues, Operating Expenses, and EBITDA for the bottom third, middle third, and top third of Planet Fitness locations in the sample, ranked by annual net revenue?

Planet Fitness Exterior Photo by Urban Partners Group



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