• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar
Menu
  • Home
  • About
    • About Franchise Chatter
    • Contact
    • Privacy Policy
    • Terms of Service
    • Affiliate Disclosures
  • Subscribers Hub
    • Login
    • New to Franchise Chatter? Start Here
    • America’s Most Lucrative Franchises
    • Franchises Ranked by Average Revenues
    • Franchises Ranked by Average Profits
    • Franchise Winners, Survivors and Losers Last Year
    • FDD Talk
    • Search by Name
  • Top Franchises
  • Franchise Earnings
  • Costs
  • Fees
  • Quiz
  • Search

Franchise Mentor: FASTSIGNS Co-Branding Franchise Program Can Diversify Traditional Printing Business (Part 2)

Last updated on July 24, 2013 by Brian Bixler Leave a Comment
in Franchise Mentor, Sign Franchises

This post is the second of two parts. To read Part 1, please click here.

Training Transfers to Existing Business

Booth said the comprehensive training and knowledge she attained has even helped her with the printing end of her business. In technical areas, she’s much more confident in speaking with her clients and she picked up helpful tips, such as using an oversize board in her facility to post production schedules that are easier for her staff to follow than very small ones she had been using for her print jobs. It has helped keep things organized, she said.

FASTSIGNS Center Photo by Carolinadoug



Learn Which Franchises Can Make You Rich
When she accepted her first sign job, creating a marquee for a church, a FASTSIGNS representative did a conference call with the client and Booth that helped her to understand processes such as gathering information and specifications.


🔐The Very Best of Franchise Chatter



America’s Most Lucrative Franchises


Franchises Ranked by Average Sales & Profits


Franchise Winners, Survivors & Losers


✅ Subscribe Now or ✅ Log In


“When I bought the printing business five years ago, I didn’t have this support,” she said. “I was basically left to figure out how to run the business on my own and it was extremely stressful in addition to the recession.”

In the midst of co-branding her business, Booth is also changing addresses from a retail center to an industrial park about a mile away from her current location. She will be able to own the building rather than pay rent and she believes the size and location of the building will distinguish her business for potential clients who thought Prestige Printing was just a small copy shop.

The new, 7,000-square-foot facility will have an entrance and signage equally devoted to Prestige Printing and FASTSIGNS and the production area will serve both sides of the business, she said. Although the new space is atypical for FASTSIGNS, which prefers more of a retail space, the company approved the site, she said.

Cost of Expansion

Booth estimates that she spent $50,000 on equipment to make the transition to offering signage and large-scale printing as part of her business menu and about $30,000 to cover special construction of a counter area, wall graphics, signage, and a point of sales system for FASTSIGNS. Her payroll will remain the same with eight employees. She believes she would have incurred a similar amount expanding her business even without the co-banding agreement, so she counts the $17,000 franchise fee as her only additional expense.


🎯Find Good Franchises That Are Still AVAILABLE in Your Target Area (Free Tool)



🚀How to Find, Vet & FUND a Good Franchise. Watch Our Webinar Live or the Recording Later (Register Now – It's Free)



💵How Much Franchise Can You AFFORD? Use Our Free Financial Calculator


When she moves, she will benefit from a dual marketing campaign. Direct mail and other collateral pieces will announce the move of Prestige Printing, followed quickly by another campaign announcing the opening of FASTSIGNS.

FASTSIGNS has prepared an entire marketing plan for the new side of the business and has printed and scheduled drop dates for a direct mail campaign announcing the grand opening. The company will also supply a “brand ambassador” who will come to Columbus and make door-to-door cold calls at area businesses that might need Booth’s new services.

“I was tickled about that,” she said.



To Access the Rest of This Article and Other Premium, Income-Enhancing Content, Subscribe Now or Log In.

Gain the Insider Information (and Actual Earnings Data) You Need to Make a Safe and Smart Franchise Investment. Click Here to Learn More.



Gain the Insider Information (and Actual Earnings Data) You Need to Make a Safe and Smart Franchise Investment - See more at: https://www.franchisechatter.com/register/#sthash.le7wKJKM.dpuf

🎯Find Good Franchises That Are Still AVAILABLE in Your Target Area (Free Tool)



🚀How to Find, Vet & FUND a Good Franchise. Watch Our Webinar Live or the Recording Later (Register Now – It's Free)



💵How Much Franchise Can You AFFORD? Use Our Free Financial Calculator













🎯Find Good Franchises That Are Still AVAILABLE in Your Target Area (Free Tool)



🚀How to Find, Vet & FUND a Good Franchise. Watch Our Webinar Live or the Recording Later (Register Now – It's Free)



💵How Much Franchise Can You AFFORD? Use Our Free Financial Calculator


Tagged as: FASTSIGNS

Reader Interactions

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

Previous post: Money Pages, a Leader in Direct Mail Advertising in the Southeast, Announces Move to Franchising Model; Signs First Franchisee

Next post: FDD Talk 2013: Revenues, Expenses, and Net Income of Forever Yogurt's North Avenue, Chicago Store (2013 FDD)

Primary Sidebar

Subscribe Now

⚠️Buying a Franchise on Your Own Can Be Overwhelming

✅ Get the guidance and support you need throughout the franchise research process from an experienced franchise broker at no cost to you.

✅ Fill out this form and a specialist from the Franchise Brokers Association will reach out to you.

🚀How to Find, Vet and FUND a Good Franchise (Webinar)

✅ Is Franchising a Path for You? – Dec. 15 (Fri.), 11 a.m. EST

✅ Solid, Steady Recurring Revenue – Dec. 19 (Tues.), 4 p.m. EST

✅ Register Now to Get Free Access to Recordings of Both Webinars

Register Now

⭐️Franchise Chatter is reader-supported. We may receive a commission for leads generated from affiliate links and banners on our site.

As seen in:  New York Times, Bloomberg Businessweek, and CNBC

Login

Remember Me
Register | Lost your Password?
Reminder: Your username and password are case-sensitive.

Need help? Email franchisechatterblog@gmail.com

👍”Your website and you have been instrumental in finding this franchise opportunity and I am overwhelmingly grateful.” (David F., subscriber)

🏆Best Franchises by Industry

Best Franchises by Industry (All Lists)

Best Gym and Fitness Franchises

Best Pizza Franchises

Best Sandwich Franchises

Best Childcare Franchises

Best Ice Cream Franchises

Best Coffee Franchises

Best Hamburger Franchises

Best Salon and Beauty Franchises

Best Chicken Franchises

Best Smoothie and Juice Franchises

Best Maid Service Franchises

Best Mexican Restaurant Franchises

Best Massage Service Franchises

Best Tutoring Franchises

Best Auto Repair Franchises

Best Auto Oil Change Franchises

Best Asian Restaurant Franchises

Best Pet Franchises

Best Commercial Cleaning Franchises

Best Sports Bar Franchises

Best Baked Goods Franchises

Best Moving/Junk Removal Franchises

Best Mailbox Franchises

Best Apparel Retail Franchises

Best Senior Care Franchises

Best Restoration Franchises

Best Tech Franchises

Best Travel Agency Franchises

Best Trampoline Park Franchises

Best Tools Distribution Franchises

Best Property Management Franchises

Best Real Estate Franchises

Best Flooring Franchises

Best Acai Bowl Franchises

Best Poké Bowl Franchises

Best Donut Franchises

Best Kitchen and Bath Remodeling Franchises

Best Window Covering Franchises

Best Plumbing Franchises

Best Home Inspection Franchises

Best Garage Franchises

Best Barbershop Franchises

Best Laundromat Franchises

Best Storage Unit Franchises

Best Car Wash Service Franchises

🚀Daily FDD Talk Posts

MaidPro Franchise

Farrell’s eXtreme Bodyshaping Franchise

Nékter Juice Bar Franchise

Jeremiah’s Italian Ice Franchise

CycleBar Franchise

My Salon Suite Franchise

Crumbl Cookies Franchise

Charleys Philly Steaks Franchise

The Learning Experience Franchise

Floor Coverings International Franchise

BFT Franchise

Mosquito Squad Franchise

M14 Hoops Franchise

Restore Hyper Wellness Franchise

Hello Garage Franchise

4Ever Young Anti Aging Solutions Franchise

Any Lab Test Now Franchise

Fresh Coat Painters Franchise

Home Instead Senior Care Franchise

Maid Brigade Franchise

Pure Barre Franchise

Rainbow Restoration Franchise

Goosehead Insurance Franchise

Cinnabon Franchise

Buffalo Wild Wings Franchise

Molly Maid Franchise

Outdoor Lighting Perspectives Franchise

The Grounds Guys Franchise

Stretch Zone Franchise

Card My Yard Franchise

Oxi Fresh Carpet Cleaning Franchise

101 Mobility Franchise

Massage Heights Franchise

The Junkluggers Franchise

The UPS Store Franchise

Jan-Pro Regional Developer Franchise

Code Wiz Franchise

Pizza Hut Franchise

TITLE Boxing Club Franchise

Hand & Stone Massage and Facial Spa Franchise

Kitchen Tune-Up Franchise

The Brothers That Just Do Gutters Franchise

Chem-Dry Franchise

Blo Blow Dry Bar Franchise

Bar-B-Clean Franchise

Retro Fitness Franchise

Fleet Clean Franchise

Häagen-Dazs Franchise

Fish Window Cleaning Franchise

Amazing Lash Studio Franchise

MilkShake Factory Franchise

Snap Fitness Franchise

Stanley Steemer Franchise

Panda Express Franchise

Handyman Connection Franchise

Sylvan Learning Franchise

Window Genie Franchise

Paris Baguette Franchise

Fyzical Therapy & Balance Centers Franchise

Franchise Chatter © 2023