Highlights of CherryBerry’s 2011 FDD, including its financial performance representations under Item 19.
- CherryBerry offers self-serve frozen yogurt with a choice of over 50 toppings, including granola, cereals, fresh fruits, candies, nuts, sprinkles, and other specialty items, on a dine-in and take-out basis, in high volume malls, retail centers, and other high traffic commercial locations throughout the United States.
- The franchisor has 2 affiliate-owned stores (as of the end of June 2011), both of which are located in Oklahoma. The first outlet opened in May 2010 and the second outlet opened in March 2011.
- Cherry Berry began franchising in July 2011.
- CherryBerry is affiliated with CB Corporate, which previously sold licenses for 73 CherryBerry units. Of these 73 units, 21 were open and operating as of May 31, 2011. Each of these licensees may choose to sign a franchise agreement with CherryBerry now that the company has started franchising.