What is Tide Dry Cleaners?
1. Tide Dry Cleaners, an extension of Procter & Gamble’s Tide brand, is a retail dry cleaning business offering premium dry cleaning, laundering, and related fabric and garment care services and products.
2. Tide Dry Cleaners customers enjoy many unique features, including the convenience of drive-through concierge services, and access to 24-hour lockers and drop boxes.
3. Through its partnership with GreenEarth, and utilization of other Tide and Procter & Gamble fabric care cleaning solutions for wet and dry cleaning, Tide Dry Cleaners offers a high standard of cleaning for a wide range of garments and textiles. Tide Dry Cleaners cleaning benefits include Tide ColorGuard, to keep color in clothes; Tide SpotLift, providing deep down fiber clean stain removal; Tide FreshScent, for a crisp, clean scent in dry cleaned clothes; Tide Restore for Colors to bring vibrancy back to faded colors; and Tide Restore for Whites to help whites stay bright.
4. Procter & Gamble’s franchising and service business, which includes Tide Dry Cleaners, is being led by Agile Pursuits Franchising Inc. (APFI), a wholly-owned subsidiary of P&G.