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What Makes BIGGBY COFFEE So Special and Why Should We Care? Read the Company’s Response

Last updated on May 7, 2012 by Franchise Chatter Leave a Comment
in Coffee Franchise, Franchise Article

(Ambrosio’s note:  The first BIGGBY COFFEE location opened in East Lansing, Michigan March 1995, and the second one opened in Lansing October 1997.  The company started franchising in January of 1999, and their first franchise locations opened in the greater Lansing area August and October of 1999.  Their franchise initiative took off in 2000 and they’ve doubled their number of units every two years since opening. 

The following comments were sent in by Katie Koerner, Public Relations Assistant for BIGGBY COFEE, in response to my question, “What makes BIGGBY COFFEE so special, and why should we care?”)

BIGGBY COFFEE has continued to thrive due to our unfaltering set of core values and the focus we have on excellent customer service.   Our company motto of:  B happy, have fun, make friends, love people and drink great coffee, plays right into our goal of making sure each and every BIGGBY COFFEE customer leaves in a better mood than when they entered one of our cafés.

America's Most Lucrative Franchises of the Year

Another reason BIGGBY COFFEE has continued to thrive is our ability to drastically cut the costs for franchisees to open a café. Over the last few years we have developed internal contracting and streamlined our utilization of resources which has reduce costs approximately 40%.

That being said, BIGGBY COFFEE was named the fastest growing coffee chain in America last month by CNBC as well as a top 30 food franchise in the U.S. by Franchise Business Review. BIGGBY is currently in 7 states with more than 130 cafés open or under contract to open.

Check out this brief interview with Bob Fish, co-founder of BIGGBY COFFEE.


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